Website Design Quote Template
A phased structure for small-business website projects — discovery, design, build, and a clearly bounded revision allowance.
What this quote looks like
Website Design Quote Template
Prepared for: Bloom & Wick Florist
Discovery & content planning
Sitemap, content requirements gathering, and a short brand/style brief.
Design (up to 2 revision rounds)
Homepage and up to 4 inner-page designs, reviewed and approved before build starts.
Build & launch
Responsive build, basic SEO setup, and launch on the customer's hosting.
Illustrative example prices — adjust to your own rates and region.
Why this structure
Bounding the revision rounds explicitly (here, 2) is the single most common gap in web-design quotes — without it, 'unlimited revisions' quietly becomes unlimited unpaid work.
Commonly forgotten
- • Stock photography or licensing costs
- • Copywriting, if the customer expects you to write the content rather than supply it
- • Ongoing hosting/maintenance after launch
Good optional extras
- • Copywriting
- • Monthly maintenance retainer
- • Basic on-page SEO package
Terms to get right
Specify who owns the final files/source and what happens if the project is cancelled mid-way — design work already delivered should still be billable.
FAQ
Should hosting be included in the quote?
Usually cleaner to quote it separately as a recurring cost, since the customer may already have hosting or a preference.
How do I handle scope creep on a fixed-price design quote?
Define what's in scope explicitly (number of pages, revision rounds) so anything beyond that is naturally a change request, not an argument.